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What are the functional concepts of chocolate packaging box design?

Views: 6     Author: XianDa     Publish Time: 2023-03-13      Origin: Site

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What are the functional concepts of chocolate packaging box design?

Most current chocolate packaging boxes use a simple and generous cuboid to avoid excessive packaging. Quality, price, and packaging of commodities are the three main factors for the success of commodities in market competition. Due to the unique meaning of chocolate, most of the packaging of chocolate is designed as an exquisite gift box. This not only gives people a strong visual effect, but also effectively expresses the product attributes of chocolate. The charm of chocolate packaging cannot be underestimated. What are the functional concepts of chocolate packaging box design?

1. Safety concept.

Ensuring the safety of commodities and consumers is the most fundamental starting point for packaging design. When designing product packaging, safety protection measures for storage, transportation, exhibition, carrying, and use should be considered according to the attributes of the product. Different products may require different packaging materials. At present, the most commonly used materials are metal, glass, ceramics, plastic, cardboard, and so on. When choosing packaging materials, it is necessary not only to ensure the shock resistance, compression resistance, tensile resistance, extrusion resistance, and abrasion resistance of the materials, but also to pay attention to the sun protection, moisture resistance, anti-corrosion, leak-proof, and flame-proof problems of the product, so as to ensure that the product is safe under any circumstances. All intact.

2. Promotion concept.

Promoting product sales is one of the more significant functional concepts in chocolate candy boxes design. In the past, when people bought goods, they mainly relied on the promotion and introduction of salespersons, but now self-selection has become a more common way for people to select goods. In the shopping process of consumers, product packaging naturally acts as a silent salesman. A product packaging design can really reflect the promotion concept if it can capture the attention of consumers and fully stimulate their desire to buy.

3. Production concept.

While the packaging design ensures an attractive shape, it must consider whether the design can achieve accurate, rapid and mass production. In addition, it must consider whether it can facilitate workers to process, form, load and seal quickly and accurately. In the design of product packaging, appropriate packaging materials should be selected according to the attributes, use value and consumer groups of the product. This will strive to unify the form and content, and fully take into account saving production and processing time to speed up the circulation of goods.

4. The concept of humanization.

Excellent packaging design must be suitable for the storage, transportation, exhibition and sales of commodities, as well as the carrying and opening of consumers. Consequently, the box-shaped structure in commodity packaging must have a reasonable proportion, the structure must be rigorous, and the shape must be exquisite. As we strive to achieve the function of the box-shaped structure, we place a focus on the beauty of the shape and material, the beauty of contrast and coordination, the beauty of rhythm and rhythm, and the beauty of rhythm. It is complete and exquisite in appearance, so it is suitable for production, sales and even use. Common commodity packaging consists primarily of combinations of portable, hanging, open, window-opening, and closed.

5. Artistic concept.

Excellent chocolate gift packaging box design should also be artistic. Packaging is an art that directly beautifies products. Products with exquisite packaging and high aesthetic value stand out from a pile of products. This gives people beautiful enjoyment, and thus winning the favor of consumers.

6. Environmental protection concept.

Environmental protection has become a consensus among most countries in modern society. Under the trend of ecological environment protection, only commodity packaging designs that do not pollute the environment and do not harm human health can become the final choice of consumers. Especially in food packaging, more attention should be paid to green packaging.


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