5 Custom Packaging Types to Consider for Your Business

Unboxing is an essential part of the brand-consumer relationship, and packaging plays an important role. Often, businesses have a great idea in mind and a fantastic packaging designer on hand, but their efforts fail to produce the desired results due to the incorrect packaging selection. As a result, we've compiled a list of various types of packaging you can use for your products to elevate the customer experience.

1. Mail Drop Devices

Mailing boxes are an excellent option for sending subscription, retail, or e-commerce products. They safeguard the product from damage during shipping and distribution by using a rigid outer covering. At the same time, they come with a plethora of customization choices, so you don't have to sacrifice style and can provide your customers with a stunning visual experience.

These eco-friendly packaging boxes are available in a variety of shapes and sizes to best suit your product, internal material needs, and packaging standards.

Pros:

Affordable

Simple to build

Packaged and ready to ship

There are numerous customization choices.

Lightweight but strong

Flexibility in use-cases

In most instances, they are environmentally friendly and reusable.

Cons: Fragile goods require padding—bubble wraps and void fills to take up extra space in the box.

Designing can be challenging for beginners (luckily, our online design tool and prepress team are here to assist!).

2. Shipping Packaging

Custom shipment boxes are an obvious choice for shipping big items and products in bulk. They are a low-cost option that can be tailored as little or as much as you want.

Pros:

Ideal for larger things such as appliances.

Rigidity and sturdiness are high.

They arrive unassembled so that you can transport them yourself.

Design customization choices abound.

Cons: 

Paper-based and environmentally favorable

Take up additional space in shipping and can slightly increase expenses.

Tape is required for construction.

3. Product Packaging

Product boxes are ideal for retail products that require packaging that screams "buy me" on shelves or in your digital catalog. Product boxes are high-quality, lightweight, and simple to customize—from different coatings to incredibly high-resolution prints, anything is possible.

Product boxes make a bold statement and distinguish themselves from comparable goods on store shelves or virtual storefronts. They provide a protective packaging option that is both beautiful and informative.

Pros:

Lightweight

Recyclable

Gives a premium look and finish

Small-sized and can save on additional storage and shipping costs

Offers maximum customization flexibility

Cons:

The complete customization options can drive up production costs

Interior painting is not always available

Sometimes harder to purchase at low minimum order quantities

4. Flexible Packaging

Flexible packaging solutions for e-commerce are becoming more common, particularly as environmentally friendly and sustainable materials become more widely available. There is a versatile option available for you, whether it is used as a shipping vessel or as main product packaging.

Poly mailers are an excellent option for shipping clothing, soft home goods, and lightweight paper-based items. They are easily customizable, simple to assemble, and generally inexpensive to ship.

When it comes to main product packaging, flexible pouches are an unbeatable choice for everything from coffee and snacks to soap and shampoo. Flex pouches are extremely versatile, with a wide range of closure options, gusset features, and material varieties to choose from. Ideal for traditional retail or e-commerce as you can customize every little detail to make for a noteworthy product experience.

Pros:

Lightweight and affordable to ship or store

Versatile for a variety of products

A plethora of unique customization options

Functional and beautiful at the same time

Cons:

Expensive to produce

Not protective or intended for fragile items

Often not available with low minimum order quantities

Hard to find sustainable, eco-friendly options

5. Hanging Displays

A primary packaging choice that considers how your products will be displayed. Hanging displays were created for companies that want to make a statement in retail stores by hanging and displaying their product.

As the packaging industry expands, so do the choices for hanging displays. Brands can choose from a variety of unique options, such as product boxes, pouches, and plastic containers. The display packaging you choose should be determined by the nature of your goods.

Peghole product boxes are ideal for storing tiny cosmetics, cleaning supplies, or toys. Candy, canine treats, bath salts, and coffees look great in hanging pouches. Plastic displays are a great solution for tech products, jewelry, and other unique knick-knacks. No matter what product you plan to display, there is a unique option available to you.

Pros:

Exquisite, high-resolution printing that is display-ready

A variety of paper and flexible packaging-based options are available

Capable of incorporating unique display features like clear windows, cut-outs, and more

Cons:

Not intended for heavier, fragile items

More expensive than traditional product boxes

Require higher minimum order quantities to produce

Finally, if you require packaging boxes, please contact us.