Views: 16 Author: XianDa Publish Time: 2023-03-03 Origin: Site
With the continuous improvement of gift box printing technology and the continuous updating of printing materials, hardcover box printing playsa crucialrole in the production and sale of gifts. In thecreation of giftpackaging boxes,a well-designeddesign concept isessential. Themostsignificantof whichis picturecomposition, which involves the design and matching of pictures, text, and colors. At present, there are roughly ten categories of the composition of gift packaging boxes, as follows:
In the current form of packaging box composition,anindependent subject is more commonly used. In the composition design process, the designer will create a visual graphic based on the attributes and other characteristics of theproduct. He willthen use it as the main body of the package, and most of it will be processed in the middle. One of the main advantages of this composition is that it is easier tocreate visualimpact and is easier to promote and spread.
In order to highlight the main text information on the gift box packaging, the designer surrounds the composition with many pictures.This is a great way to highlight the name or logo of the gift, creating a feeling of beingaround.Analysis of the packaging box printing factory indicates that the surrounding elements use patterns to create new literary styles.
It hides part of the main graphics and displays only part of them.According to experimental research in psychology, parts of many graphs are better than the overall graph. For example, someone might look normal overall, but some parts might look fine, such as ears and eyebrows. By zooming in on these parts, consumers can visualize the box.
Color blocksare becomingmore popular in the past few years, which is toemploycolor blocks or pictures to divide the layout into two or more. In general, some color blocks are used to display pictures, and other color blocks are used to arrange gift information. This composition is clean and stylish.
The full-screen design is similar to the full-screen playback of movies on a computer, that is, the screen almost covers the entire layout. This kind of composition design is verysubstantialand complete, which is very suitable for designing high-end gifts for others, and it can be matched with a single color, such as red. If you want to create amood, a fullscreen isan effectivecomposition design.
The composition method of combining graphics and text is more flexible.This main vision is not based on a single theme, but consists of several scattered elements.Text information is arranged according to these picture elements and the overall feeling of the picture to achieve a coordinated and unified effect. This kind of packaging gift box is often reflected in small and fresh literary packaging boxes.
A pure text layout is a novel and niche composition in comparison to the large picture layout described above.The pure text form, as the name suggests, means that there are no picture elements in the picture, and all the design content is designed by the brand. Logo, product name, selling point or small selling point icon. This design often appearsoncosmetic packaging boxes. Concise, cool, and solid colors are its main colors.
In order for consumers to see the products in the box, some gift box brands will hollow out a certain part of the box, and then use transparent products. The PVC seal, the picture and text information of the package are displayed in other places that are notcarvedout. In this composition design, the hollow part is the main body of the gift package, which is more common in some skin care gift boxes.
Shading also has asmall and fresh literary style.In compositiondesign, the elements of the picture are designed as shading, and the entire design layout is covered and displayed as a background. Many women's gift wrapping and chocolate packagingdesignsuse this design form.Box printing house research found that this composition is beautiful and stylish.
A common design concept used in gift box packaging and well-known brands conveys a simple and elegant feel, while the brand logo is the main visual core of the screen.Sometimes, in order to enhance the consumer's associative effect, some technology will be added to it.